BSP-A


What shall we build next?

Recorded on 09/02/2012
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What shall we build next?

If you're building a technology product – a website, a mobile app, that kind of thing – you proba... Read more...

What shall we build next?

If you're building a technology product – a website, a mobile app, that kind of thing – you probably have an idea of what it should look like, or at least what it should do. You probably also have a limited amount of time and money to make some magic happen before the words “ramen diet” become a reality or your bank manager forces you back into the clammy terror of a corporate job. So, you need to think very carefully about what to build next, and why. In this talk I’ll be running through:

• Connecting the core purpose of your company to product features
• The process of building – wireframes, mockups and when to use them
• How to assess which features are working and which aren’t, and what to do about it

About the speaker

Shahid works with Kii Capital, a San Francisco based VC which invests in the mobile space. He has previously worked as a digital agency director in the UK, and a product manager with a leading venture backed startup in silicon valley. His experience spans the technology spectrum, from cutting edge engineering deployments to managing some of the largest brands in the UK. He has spoken on social media and product management topics across Europe and the US.

Shahid is the author of “The No Bullshit Guide to Product Management”, available on Amazon. He holds an MBA from the Kellogg School of Management at Northwestern, and an MEng from Pembroke College, Oxford.

http://shahidhussain.com/

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